Youngjin Yoo on Design in the Generative Economy

Digital technology is clearly changing the products and services that we use every day, but Youngjin Yoo sees a much more fundamental change. He believes the rise of digital technology is changing the very essence of products, making them generative. Increasingly,...

Two Flavors of Open Innovation

This column discusses the distinction between what I call open boundary innovation, which operates within the current management paradigm, and open-source innovation, which redefines the boundaries of the corporation itself. Read Article

The Limits of Crowds

During the Deepwater Horizon oil spill, many people proposed crowdsourcing the solution. In this column, I discuss the naive expectations of some crowdsourcing initiatives and the erosion of trust in experts. I identify five criteria that may be prerequisites for...